Описание книги Alex Pratt Austerity Business. 39 Tips for Doing More With Less. —Peter Jones, CBE, Entrepreneur and star of TVs Dragons Den For any business, less really can be more. Based on years of real business experience, this book shows you how. We all face new, austere times. These tips are worth their weight in gold to businesses of all sizes. Whether starting up, surviving or seeking to dominate its niche, every business needs to adjust. Packed with witty anecdotes, inspirational quotes and common sense advice, Austerity Business is a reinvigorating read for any business leader sworn down by daily bad news – the age of austerity really can be about thriving, not just surviving. From reinvigorating staff with Dunkirk spirit, to building revenues on a shoestring, this book tells you where to cut and where to keep spending.